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Media Digital Experience Index
The Over-the-Top media landscape has exploded by over 300 services in the last year alone. The resulting content fragmentation across an array of platforms is creating a cut-throat competitive environment.
PK’s Media Digital Experience Index (MDX) measures how well these services are positioned to reach, engage and retain users, providing a perspective on the services that are best positioned to emerge from the streaming wars to create a more sustainable business model.
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