customer acquisition
POSTED : May 2, 2018
BY : Loren Bors

Build breakthrough customer acquisition strategies.

For some companies, customer acquisition requires that they simply fill the top of the funnel through traditional advertising and promotion. But for most, winning customers is far more complicated than that. However, there are ways to overcome the challenges and barrier.

Download this guide to learn more about:

  • 7 steps to rebuilding your customer acquisition strategies based on solid foundations of customer behavior and market opportunity
  • How you can easily win customers
  • Why developing innovative, well-targeted advertising and promotions doesn’t always work
  • How to overcome the core barriers that prevent you from successfully acquiring new customers

About the Author

A picture of Loren BorsLoren Bors is a Manager at PK, where he helps businesses attract, grow and retain customers. Loren has worked with companies of all sizes and types, from the B2B software Fortune 50 enterprise to the four-person startup, and specializes in assessing market opportunities and designing programs that engage with customers on their terms.

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