POSTED : May 14, 2020
BY : Julie Donovan

For leadership teams grappling with business uncertainty, it’s critical to understand how changes in consumer preferences are altering fundamental assumptions about market success. Over the past few weeks, the economic drivers of business have shifted dramatically as our perspectives about work, family, neighborhood and life in general have changed.

In response to COVID-19, many leadership teams will seek safety in the form of hunkering down and weathering the storm.  However, uncertainty doesn’t have to leave you stuck on pause. By utilizing scenarios to drive planning, your leadership team can align on both the possible futures and required decisions that will need to be made in order to chart a path forward.

In PK’s recent webinar, Principal of Experience Design James Kim lead participants in running a virtual scenario planning workshop, driving team alignment around a shared forward path and devising a plan to respond to the structural changes impacting industries.  If you missed the webinar, or would just like to see it again, you may watch a full recording of it below.

Here are four more scenarios from James Kim to help your leadership team navigate an uncertain future.

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