Forrester names PK a leader in loyalty services
Fill in the form to receive The Forrester Wave™: Loyalty Service Providers, Q3 2021 report.
As brands look to combat an epidemic of customer switching, loyalty spending is booming. Companies will need to invest those loyalty dollars wisely as more and more brands rely on customer loyalty to differentiate their brand. Gain complimentary access to The Forrester Wave™: Loyalty Service Providers, Q3 2021 report and find out the trends that are contributing to innovations in loyalty services, including data privacy, program differentiation, and brand affinity.
In the report, Forrester ranks loyalty service providers according to key criteria, including:
- Emotional loyalty measurement and use
- Loyalty performance management services
- Technology consulting services
- Privacy practices and compliance
By combining “human-centric loyalty strategies with hard-core technical skills,” PK is uniquely suited to delivering end-to-end experiences. We believe designing and engineering for next-generation loyalty – and the premium consumers today place on accessibility and autonomy – is critical for brands to modernize and prepare their people and systems for what’s next.
Fill in the form to access The Forrester Wave™: Loyalty Service Providers, Q3 2021 report and see where PK ranked among the 12 most significant loyalty program service providers.