Healthcare

Check out the latest PK news, events, and articles about healthcare. Obtain valuable experience engineering insights and begin optimizing your organization today.

Last Friday flyover: Healthcare narratives

As an homage to Alex Trebek, we’re excited to bring you our Jeopardy edition of Last Friday flyover. This month, Derek Philips, Director of Content Strategy at PK, and... ...Read more

Trauma-informed marketing: An empathy framework

Nobody knew that 2020 would be the year the word “unprecedented” would become exhausted from overuse. But as I write this, sixty million Americans are living under curfew due... ...Read more

MIT’s COVID-19 challenge: A weekend of work with fresh constraints

It’s one of life’s frustrations: No matter who you are, some of the smartest people will always be working for someone else. So, in this big world, no matter... ...Read more

Healthcare personalization trends

Today’s healthcare patients have access to a greater amount of health information than ever before – and yet still demand more that can be used for their benefit. This... ...Read more

The role of data science in contact tracing

Contact tracing using smartphone apps has been one of the most effective containment strategies for COVID-19 to date, as evidenced by the early successes of South Korea and China.... ...Read more

Making sense of COVID-19 predictions: Part 2

A data scientist’s guide to coronavirus forecasts In part one of this two-part blog post, we looked at the issues involved in aggregating data about COVID-19. As time passes,... ...Read more

Hospital brands engage COVID-19

Technology such as chatbots, telemedicine and voice interfaces are making it easier for patients to get the information and care they need quickly and easily and will continue to... ...Read more

Medical wearables: A powerful tool in the journey to better patient outcomes

Disruption is coming to a healthcare provider near you. Telemedicine, artificial intelligence (AI), interoperability, data analytics and mobile data are poised to have a major impact in the healthcare... ...Read more

Making sense of COVID-19 predictions: Part 1

A data scientist’s guide to coronavirus forecasts If you weren’t familiar with data science before COVID-19, you likely are now. Everything from estimates on mortality rates to predictions of... ...Read more

PKontact: An app for anonymous, real-time contact tracing

With the recent release of the federal Guidelines for Opening Up America Again, you might have noticed the term “contact tracing” throughout. Like social distancing, we’ll become intimately familiar... ...Read more