Retail and Consumer

Check out the latest PK news, events, and articles about Retail and Consumer. Obtain valuable experience engineering insights and begin optimizing your organization today.

Four ways to reduce lines at big-box stores

For customers, there’s nothing worse than having to wait in line. The recent footage of Costco and other big-box stores with lines of customers stretched around the block would... ...Read more

What we mean when we talk about unified commerce

The term unified commerce has come into vogue in the retail sector, but what does it mean? Some retail experts say unified commerce is a series of retail channels consolidated... ...Read more

Vision 2020: predictions on the future of retail

While we’ve written extensively this past year on how retailers can survive the retail apocalypse, we’re feeling optimistic as we turn the corner into next year. Overall sales increased by 3.4% from... ...Read more

Are “Rundles” the loyalty programs of the future?

Brands are constantly working to envision new and interesting ways to keep their customers engaged, retained, and loyal in a world full of choice and competition for consumers’ attention,... ...Read more

Subscription service fatigue? Try a digital engagement strategy

Curated services, monthly replenishments, rental services and premium access models vie for consumers’ attention in an overcrowded retail subscription market. Offering the promise of convenience and a personalized experience,... ...Read more

Reinventing the brick-and-mortar experience

It’s been a rough ride for physical retailers. Brick-and-mortar retail is struggling through massive store closures. What’s more, a new generation of upstarts has grown in leaps and bounds... ...Read more

Brick-and-mortar retail can’t risk missing out on virtual shopping assistants

Brick-and-mortar retail is getting dissed by millennials, who increasingly prefer to shop online. With millennials representing an estimated $1.4 trillion in purchasing power, brick-and-mortar retailers can’t afford to ignore their... ...Read more

What retail has learned about AR since Pokémon Go

The recently launched mobile Augmented Reality (AR) game “Harry Potter: Wizards Unite” shows how far some retailers have come with AR technology in just a few short years –... ...Read more

The real source of the retail apocalypse: Failure to innovate

Retail is in the middle of a bankruptcy epidemic. Year-to-date retail closures in the U.S. have already exceeded the entirety of 2018 and industry stalwarts aren’t immune. More than... ...Read more

Five ways retailers can use events to increase loyalty and revenue

Fostering a community with your customers is key to brand loyalty. Your best customers likely expect community. Emotionally connected customers have a 306% higher lifetime value, which means brands... ...Read more