Modernize Experiences

Check out the latest PK news, events, and articles about how to modernize experiences. Obtain valuable experience engineering insights and begin optimizing your organization today.

Upskilling, reskilling: Digital transformation post-pandemic

We find ourselves at the tipping point of another industrial revolution powered not by steam and coal but by digital transformation. Digital transformation has long been a topic of... Read more

At-home triage: Tools for a virtual diagnosis

How many times have you ignored or pushed off an urgent care situation? What if you could get a virtual diagnosis at home instead of traveling to a clinic,... Read more

The case for DTC: Keys to success and principles for growth

In past posts, we’ve covered the history of direct to consumer (DTC) sales, and made the case for why brands that sell through more traditional retail channels should go... Read more

How brands are driving personalization across streaming platforms

We all have at least one streaming service subscription we peruse on a regular basis, scrolling to find that next series to binge-watch after a long day at work.... Read more

Three ways to enable human-centered BI

In a world powered by more and more data, information alone isn’t a differentiator. By making data useful and actionable—creating a data culture that puts the power of data... Read more

Skyrocket your sales department’s efficiency with Configure Price Quote software

Providing accurate, timely, and consistent pricing for customers often makes the difference between a closed-lost and closed-won deal. Salesforce Configure Price Quote can help. Sales reps know that most... Read more

Return to Sitecore Content Hub: Updates and new features reviewed

The “content crisis” continues Almost a year ago I gave my initial thoughts on Sitecore’s Content Hub as the company was just rolling it out to the public. At... Read more

Media Digital Experience Index 2020-2021

Building media digital experiences beyond the streaming platform The media digital experience has been upended. Consumers are streaming more and longer, forcing a shift in how media and entertainment... Read more

Three critical content assumptions for a successful website launch

Every website launch begins with high expectations and open minds, but the devil lurks in the details of delivery. It’s easy to gloss over critical assumptions about who will... Read more

A brief history of DTC

When “digital native” brands like Bonobos and Warby Parker arrived on the scene over a decade ago, they disrupted the traditional retail model. Today, over two-thirds of consumers expect... Read more