Forrester Research features PK as convergent design firm
Seattle, WA—PK was recently included in Forrester Research Inc.’s Convergent Designers, North America Q2 2018 report.
Experience Design Providers are evolving, says Forrester, and the way companies hire and work with providers must change as well. Forrester divides providers into three categories; business, specialty and convergent.
“Forrester’s new guide to Selecting an Experience Design Service Provider is a valuable resource for CX pros working in companies of all sizes,” PK Partner Martin Mehalchin says, “Forrester has done the profession a service by recognizing the category of Convergent Design which focuses on the customer above all and their journey across a wide range of touchpoints.”
“We are gratified that Forrester has recognized our expertise and track record in naming PK as one of the leading convergent designers in the market.”
PK’s Digital Transformation Practice offers clients a comprehensive suite from leading digital behavioral research methodologies, including usability testing and in-field ethnographic research, to comprehensive digital product design and delivery.
“A human-centered mindset is ingrained in how we work. PK has a long history of driving business impact through holistic, customer-centric strategies — as our Digital practice evolves, we’re able to unite business and design minds to deliver innovative products and services,” PK’s Digital Experience Manager Allison Forrester says.
Recent investments in digital experience design enable the firm to integrate services that in the past would have been provided by digital agencies or specialty UX firms into PK’s overall approach to customer experience strategy design and implementation.
PK is an IT solutions company focused on helping businesses re-engineer themselves through powerful digital platforms, customer engagement and emerging technologies. It fuels its clients’ growth and efficiency through accelerating business activities, enhancing experiences and creating competitive advantages. PK operates in 18 offices across the United States, India, and Argentina and has been ranked as the fastest-growing IT services company in America by Inc. 500. For more information, visit www.pkglobalprod.wpengine.com.