Analytics

PK’s recent workshop was hosted by Heather Harris, Practice Director of Intelligence and Analytics, Alteryx ACE and author of Citizen Gain: Citizen Data Scientists as the Catalyst for the... ...Read more

In this webinar, the presenters will briefly unpack the history of geospatial epidemiology and also present relevant customer case studies. The presentation will also deliver a step-by-step demonstration on... ...Read more

Big data means big business. But unless you have the right foundation in place for success, just having lots of data doesn’t guarantee business results. To ensure impactful outcomes,... ...Read more

Analytics provide insights that add operational value to any industry. In today’s global business community, the volume and complexity of customer and company data is continuously expanding. The prevalence... ...Read more

Retail is in the middle of a bankruptcy epidemic. Year-to-date retail closures in the U.S. have already exceeded the entirety of 2018 and industry stalwarts aren’t immune. More than... ...Read more

While there are many theories as to why some loyalty programs succeed while others either fail or run on autopilot without generating ongoing customer engagement, the science behind habitual... ...Read more

With an influx of data into retailers’ environments—from e-commerce, social media, in-store data and supply chain technology, to name a few new sources—structuring how to interpret that data and... ...Read more

As brick-and-mortar stores experience increasingly trying times, the need to better predict consumer behavior has taken on new meaning. The rise of artificial intelligence (AI), machine learning and predictive analytics, along... ...Read more

Indoor analytics provides a new opportunity for mall and department store growth Two decades ago, the shopping mall was the hub of public life. Anchored by brand-name department stores... ...Read more

What Sears has to tell us about customer experience While we’ve been hearing about brick-and-mortar stores being on the ropes for a decade, the number of major retailers that closed over the... ...Read more