Automation

Tagging the latest Automation insights to deliver what matters to you most. ProKarma posts content that connects people, businesses and organizations with intelligence resources for the greatest success.

Choosing a Marketing Automation Platform, Part 2

Now that you are sure your business needs to get into Marketing Automation, which platform do you choose? The sophistication level varies considerably, from pure email-campaign management through sophisticated... ...Read more

Are You Ready For Marketing Automation?

Most marketers these days are aware of the buzz surrounding Marketing Automation. But many marketers still haven’t taken the plunge.  In February 2013 ClickZ published a study of Fortune 500... ...Read more