B2B Sales Roles

Building relationships and closing deals

Building relationships with prospective customers while maintaining social distancing is difficult. Sales teams need to reimagine sales interactions to create moments that matter with potential customers and stand out... Read more

Re-tuning the B2B Sales Role for 2016 and Beyond

Buyers today are informed, digitally savvy and squarely in the driver’s seat in terms of how and when they want to talk to sales. As we illustrated in The... Read more