Chiefmartec

How leading marketing executives tackle MarTech

This article was entered into The Hackies essay contest for the upcoming MarTech conference. Like it? You can register your vote in the contest by sharing it on social... ...Read more

Making the right MarTech bets: An infographic

As we’re all experiencing, the division between Marketing and IT has been rapidly shrinking over the past couple of years. Today, marketing teams are expected to be digitally savvy marketing... ...Read more

Accelerate your enterprise lead generation funnel

We hear it all the time: marketing and sales organizations are given high year-over-year growth targets with flat or reduced budgets. They are challenged to do more with less:... ...Read more