Tagging the latest Customer Relationship Management system insights to deliver what matters to you most. ProKarma posts content that connects people, businesses and organizations with intelligence resources for the greatest success.

What are the benefits of a Salesforce integration?

In today’s technology-driven world, many organizations depend on at least one mission-critical system. For example, Salesforce, as a customer relationship management system (CRM), holds important data about your prospects... ...Read more

A social CRM strategy for loyalty marketers

Harnessing the full power of a social CRM strategy to drive customer loyalty. Social media holds enormous potential for driving loyalty and retention, yet many companies do not have... ...Read more

ServiceNow’s big UX shakeup

In today’s world, the lines between employee and consumer are increasingly blurry. At May’s Knowledge16 conference, ServiceNow muddled those barriers even more. ...Read more

Enterprises Leveraging Big Data for Better Decisions

Among the effective uses of these high-volume datasets are four key areas in which decision-makers are currently utilizing data...Read more. ...Read more