Design thinking

Design thinking and customer experience

There has been a great deal written about “design thinking” in the past few years. Much focus has been placed on its value in helping define business strategy, with industrial design... ...Read more

Innovations in the Healthcare Digital Experience

There’s no denying healthcare is in the middle of a radically disruptive period—the question is how this massively complex $3.3 trillion industry will navigate the healthcare digital experience. One... ...Read more

Design Thinking for Business

Design thinking can be a critical driver for business transformation and growth, but it often involves a huge cultural shift—and new ways of working. This was a common theme... ...Read more

Design Thinking and Customer Experience: Part 2

Design is a process that helps people develop systems that other people will use. This process can be applied to software, buildings, space shuttles, tea kettles and organizational structures.... ...Read more

Design Thinking and CX: History and Explanation

There has been a great deal written about “design thinking” in the past few years.  Much focus has been placed on its value in helping define business strategy, with... ...Read more