Salesforce

[Webinar] How to deliver on the promise of low-code platforms

The future of software is low-code. Gartner estimates that by 2024 nearly 65% of all app development will occur on low-code platforms. As citizen developers create new ways of... ...Read more

How retailers can adapt: PK and Salesforce at NRF 2021

My colleague Martin Mehalchin and I recently had the opportunity to participate in a virtual panel hosted by Natasha Janic, Product Marketing Manager at Salesforce, at the NRF Big... ...Read more

PK named among preferred Salesforce loyalty partners

As customers have increasingly gone digital during the COVID-19 pandemic, loyalty has gained prominence as a powerful strategy to increase stickiness, grow revenue, and deepen relationships with customers. Loyalty... ...Read more

NRF 2021: The Big Show

Next week PK will participate in the annual NRF Big Show, gone virtual for 2021. In addition to participating in the entire event, PK will share the stage with... ...Read more

Four key reasons to use Salesforce Leads vs. Contacts

Salesforce Leads vs. Contacts –What’s the difference? It’s a topic that yields many questions. We all want Salesforce to help us work more efficiently. With that in mind, many... ...Read more

Why Salesforce Service Cloud means faster, smarter customer service

Whether you’re in the B2C or B2B space, companies of any size need to navigate customers raising support tickets and queries regularly from various channels. This is a process... ...Read more

Skyrocket your sales department’s efficiency with Configure Price Quote Software

Providing accurate, timely, and consistent pricing for customers often makes the difference between a closed-lost and closed-won deal. Salesforce Configure price quote can help. Sales reps know that most... ...Read more

End the marketing and sales disconnect with Salesforce Sales Cloud

There has long been a disconnect between marketing and sales, and the business software world is catching on, especially if you’re a Salesforce customer. The handoff between marketing and... ...Read more

Refine your lead generation strategy through marketing automation

We often see companies with disconnected sales and marketing systems and processes. The cause could be a limited understanding of the software or a lack of a clear roadmap.... ...Read more

Do you need a Salesforce Health Check?

Salesforce is like a living and breathing team member in your company. Your CRM has been growing, developing, and changing since implementation. And just like you, it needs regular... ...Read more