Streaming

Webinar recap: OTT and the frontier of digital media

Each day seems to bring with it a new streaming service—HBO Max and Peacock both launched this year, and Discovery+ is slated to launch in early 2021, to name a... ...Read more

Innovation interviews: The pandemic’s effect on media

Did the COVID-19 pandemic change the media and entertainment industry, or did it accelerate a trend that was already taking place? For my latest Innovation Interview, I spoke with... ...Read more

How to achieve consumer loyalty on demand

Achieving consumer loyalty on demand was difficult even before the pandemic hit, but now many brands need to get creative about how they retain customers. Despite the high levels... ...Read more

How brands are driving personalization across streaming platforms

We all have at least one streaming service subscription we peruse on a regular basis, scrolling to find that next series to binge-watch after a long day at work.... ...Read more

Media interview: How to retain streaming video subscribers

As the choice of streaming services increases for consumers, media companies are asking themselves: what else can they do to build stickiness into the subscriber relationship? I recently spoke... ...Read more

Your free trial has expired: Improving streaming services

Fueled by Disney’s image and impressive content catalogue, Disney+ has made a huge debut. Within 6 months of launch, Disney+ reported 54.5 million subscribers. While the growth can be... ...Read more

SVOD wars: What telcos can learn from Disney and Netflix

When billions of people across the globe were quarantined due to COVID-19, consumers embraced subscription services of all kinds, from replenishment services and food delivery to retail boxes and... ...Read more