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POSTED : January 26, 2021
BY : Elizabeth Dack

Big picture marketing performance

As your marketing analytics deployment grows and matures, its potential for insights grows too. The trick is knowing how to tap that potential. The first step? Viewing marketing performance holistically — impossible until recently.

Join PK, Zimmer Biomet, and Alteryx as we outline how to create new marketing opportunities with data-driven decision making. Learn how new automation technologies work hand-in-hand with third-party platforms like Marketo and Adobe, for a comprehensive view that lets you:

    • Enable data-driven decision making to create new marketing opportunities
    • Reach deeper marketing performance insights and use them more effectively
    • Elevate existing products and services by quantifying marketing impacts more meaningfully

 

 

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Organizer

PK
Email:
edack@pkglobal.com
Website:
pkglobal.com