[Webinar] Five steps to better enterprise CX
Finding your CX north star
Customer experience (CX) leaders face enormous uncertainty as we recalibrate post-COVID. With 75% of CX initiatives seeking to accelerate digital transformation, CX efforts need to elevate perspective to “journey thinking” and drive integrated roadmaps across teams and throughout the enterprise.
To do journey-level enterprise CX, you’ll need the right tools, the right plan, and the right approach. Join Marko Muellner, Head of CX at PK, and fellow Strategy and Design leaders as they detail proven techniques for orchestrating and delivering cohesive CX initiatives. From establishing a single source of truth around current and future journey blueprints to generating alignment across the business and developing a prioritization framework and an integrated roadmap, they’ll share how their teams have delivered impactful CX change.
You’ll leave the webinar with:
- A playbook for aligning teams around a single view of current and future state journeys.
- How to align your CX work with business objectives.
- How to prioritize complex, enterprise-level CX improvements.