In this webinar, Lou Powell, PK Partner and API Practice Leader will share real-world customer stories about meeting deadlines without sacrificing security.
Join us for a webinar on how leading healthcare marketers are shifting from service line descriptions, microsites, and one-off campaigns to assemble more connected experiences with “engagement hubs.” These new consumer-centric models include: topic and audience-driven hubs such as COVID-19, women’s health, referring providers, medical devices and chronic conditions.
Between customers' ever-evolving expectations and brands adjusting to the new “normal,” marketers are faced with the challenge of navigating the best ways to respond. Agility remains essential, and taking a step back to assess your current loyalty technology and strategy is key to building a best-in-class program.
In this 30 minute webinar, the PK Strategy team, led by Jen Winter, Head of the Technology and Software vertical, and Lisa Schlichting, Principal at PK, will showcase proven tactics for interactive digital engagements and how to delight and engage your customers throughout the sales cycle and beyond. Learn proven methods for scaling complex sales discussions and accelerate next steps with a digital ecosystem of coordinated assessments, workshops and calculators.